WEEKEND OF CANCER AWARENESS EVENTS
“The ability to put oneself in another person’s shoes is one of the most important functions of intelligence. It demonstrates the degree of maturity a person has achieved.”
– A. Cury –
A weekend of breast cancer awareness… That’s Bohemian’s plan for this weekend. Saturday, October 19, marks International Breast Cancer Awareness Day. It’s a disease that affects us all… Because we know it’s out there, that it’s incredibly tough, and that it doesn’t discriminate. Breast cancer doesn’t just affect the physical health of the women who have it; it also has a profound emotional and psychological impact on them and their families.
At our brand, we recognize the efforts being made across all sectors to combat the most aggressive forms of cancer. Researchers and scientists, healthcare professionals, psychologists, NGOs, family members and caregivers, the pharmaceutical industry, the media… We consider all of them to be true modern-day heroes who are fighting to eradicate the disease, limit its effects, and support the warriors battling it every day.
We, the people behind this brand, want to do our part in this fight and stand with those who are fighting it.
Our initiative: promoting boots and ankle boots and making a donation to the Spanish Cancer Society.
Our gesture is humble and modest. Just like this brand. But we believe that small gestures can lead to great things. So we’ve decided to hold a special sale on boots and ankle boots and donate a portion of the proceeds to the Spanish Cancer Association.
For this special sale, all of our boots and ankle boots will be available at a 15% discount off the retail price. We hope this encourages you to take the plunge… and do your part by wearing our shoes. Because Bohemianwill donate 15% of the total profits to the SECC.
For a brand like Bohemian, which offers premium quality at a fair, reasonable price that remains consistent throughout the year, this initiative represents a tremendous effort. It’s a gesture we make wholeheartedly and with joy. Because there’s nothing more beautiful in the world than helping those who need it most.
We hope you’ll all join this initiative in droves; and that, together, we can turn this small contribution into a huge outpouring of love. Not only will you be wearing the best shoes… but you’ll also be doing it for the best cause.
Have a great weekend.
A big hug to all of you… And millions of kisses and all our strength to the warriors!
Eva Veiga – Bohemian Shoes –
